Ad Exchange: Updates to Properties and App Bundle Submissions

We’ve updated the Sovrn Ad Exchange to make it easier for publishers to onboard and manage properties, including new app bundle submission options, and simplified the Sovrn Platform navigation.

Updated Navigation

You’ll now see Properties in the left-side navigation bar — this replaces the previous Sites section.

From there, you can submit sites or app bundles for review, upload CSVs in bulk, and track the approval status of sites and apps in one place.

App Bundle Submissions

The updated Properties page makes it easier to add and manage app bundles:

• Submit single or multiple apps for review

• Use CSV templates for faster bulk uploads

• Track approvals, denials, and reasons for all sites and apps in one place

Visit the Properties page to submit new sites or apps and track your approval status.

Instant Network Quality Review Process

Our network quality review process has been updated to enable faster app approvals while maintaining the high standards of a compliant ad exchange.

All properties will continue to undergo a detailed evaluation for accuracy, brand safety, and compliance. If you have questions about the review process, you can find more information in the Sovrn Knowledge Base.

If you have any questions or need assistance, please contact our Support team.