Social Media Onboarding Guide for Commerce

Want to affiliate and earn using your social media account? The information here will help you get up and running.

Overview

Unlike other affiliate platforms, Sovrn Commerce requires all sites to implement or install our affiliate links and generate clicks before reviewing a site for approval. If approved, you'll be able to affiliate with tens of thousands of merchants without the need to apply to these merchants individually. To help get you through our review process, we've developed this onboarding guide, which will give you instructions, tips, warnings, and extra resources to give your account the best possible chance at approval. 

This onboarding guide is best suited for those who want to add affiliate links to their Social Media platforms.  Each and every social media site you’d like to use to generate earnings will need to be submitted. There's more information on this to come in the Next Steps section below.

Sovrn Commerce can currently work with the following platforms:

 🚨 Please note: we can only work with public pages.

We cannot work with private social media groups, pages, etc. 

• Facebook 
• Instagram
• Youtube
• TikTok
• Twitter
• Discord
• Pinterest
• Snapchat

This guide will walk through the following steps (and you can skip to a specific step by clicking an icon below)

 

Registration

You can create your account here. Sign up is free. 

• To create your account, you can use an email and password, or Single Sign On with your Google Account. 
• You’ll be prompted to verify your email address after initial submission.

Once confirmed, sign in to your account here. Upon your first sign in, you’ll be prompted to accept our terms and conditions and submit your first site through our onboarding flow.

If you publish content on various platforms, feel free to just put the most prominent one you plan to use. If you're reading this guide, we recommend classifying your site as "Social Media" and entering in your profile's URL. 

After inputing your URL, click Next Step. If you have more than one social media profile, don’t fret: you’ll be able to add more once you’re through this flow.

Installation 

You're making great progress! Next, you'll need to add Sovrn's affiliate links to your site.

Create Links is the best way to install Commerce for social media. With this feature you’ll be able to create an affiliate link that can be installed anywhere: social media sites, websites, blogs, and more. Please note that you will need to create a different affiliate link for each location (Facebook, Instagram, etc) where you would like to post the link.

To create an affiliate link, we recommend the following steps:

1. Use the Approved Merchants tab to find a merchant you’d like to work with. Then navigate to the merchant’s site and find the URL of a product that you would like to affiliate. 
2. Navigate to the Create Links tab and click the +Create button in the top right corner. Fill in each field, including the site where you will post this affiliate link, the URL you are hoping to affiliate, and a name for this link. 
3. Click Create. This will generate a shortened sovrn.co affiliate link. You can see this link in your Create Links tab and copy it to your clipboard using the Copy Link button. 
4. Paste this affiliate link on your social media page or profile.

 

You can also create individual affiliate links through the Sovrn Chrome Extension.

1. Install the extension and follow the instructions here to login and learn how to change “campaigns” in order to create links for your different sites. 
2. After installation, you can click on the Sovrn extension when viewing a product or merchant's page! Clicking on the extension will return an affiliate link (if Sovrn works with this merchant), which can be copy and pasted into your content!
   
   
   Clicking the extension will also display your estimated earnings per click and any other retailers that may supply the same product.

Generate Clicks

Once you've implemented Sovrn Commerce, we will need to see a few clicks routing through these links. This allows us to check on your installation and ensure that we are receiving traffic successfully. We recommend sending a few test clicks through these links, or having your users click on the links that you created. 

Get Approved

You've gotten through our implementation process! Now that you've generated a click, your site has been added to our team's list to review. We'll review this site as quickly as we can, but it may take 5 business days before you receive an email with your approval status.

📄 Note:

See the status of your site on the Site configuration tab in the Sovrn Platform. 

If you have not received an update with your site's approval status, and you are not seeing clicks in your Sovrn dashboard after 5 business days, please reach out to CommerceSupport@sovrn.com.

Next Steps

Congratulations! You've successfully onboarded your first site onto Commerce. Here are some next steps to finish entering your account information, and to set you up for success moving forward. 

Affiliate with Merchants

If your site is approved for Sovrn Commerce, you can now affiliate with tens of thousands of our merchant partners without needing to request additional approval! You can search for any merchant that you would like to affiliate with in our "Approved Merchants" page to find their individual rate information, including average commission rates, conversions rates, average order values, and average earnings per click. You can read more about our Approved Merchants page here.

You can also download a full list of merchants that your site is approved for via the "Approved Merchant Report" under the "Report" button in your analytics dashboard.

Looking for more information on how to best affiliate with merchants? We've included more tips here: 5 Tips for Getting Started with Sovrn Commerce

Add additional sites to your account: Traffic Segmentation

Sovrn requires each unique location where you intend to add Sovrn affiliate links to be reviewed for approval individually. Not only does Traffic Segmentation help with reporting for your account, but it keeps your account in compliance with Sovrn and our Merchant and Network partners.

To learn about traffic segmentation, please read more here. 

You can add additional sites, profiles, or softwares to your account here. You can also find other types of onboarding guides to help with Social Media, Blog, and Newsletter integrations here.

• For example, someone with multiple social media accounts and a website, a Site configuration page with correctly segmented traffic would have separate sites submitted for: 
  
  • instagram.com/page1
  • instagram.com/page2
  • website.com
• For more information on how to use the Site configuration tab, please see this article. 

Payment and Tax Information 

You’ll want to finish setting up your account by adding payment and tax information. You can add your payment information here.

If you have multiple Apps in your Sovrn account, you will need to add payment information for each of your products. You can add payment information for a specific app by using the "Product" drop down menu. 

You can read more about Sovrn Commerce payment methods, thresholds, and schedules here.

More Resources

Looking for more information on how to be successful with Sovrn Commerce? 

Sovrn Blog

Successful affiliate marketing requires an active strategy, a good understanding of data, and, of course, high-quality content. Sovrn posts industry trends, recommended holiday promotions, and deep dives into our product offerings on the Sovrn Blog. Improving your understanding by learning more about these topics (to name a few) will help you in this area: 

• EPC
• How to write an excellent product review
• Secrets to Drive More Commerce Revenue (Webinar)

Knowledge Base

Want more information on how to use the Sovrn Commerce platform? We have a library of articles in the Sovrn Knowledge base to provide more information on everything from account setup, implementation, troubleshooting, analytics, and more. We recommend the checking out the following topics:

• Learn more about how to read the Commerce dashboard, understand the metrics, and some of the caveats you may run into here.
• Find out about payment thresholds, cycles, methods, reconciliation, and more here. 
• Understand how to best utilize Commerce to affiliate with merchants here. 

Support

As always, please feel free to reach out to publisher support with any questions, concerns, or feedback here. We're happy to help with any questions you have!