Before reporting a discrepancy to Sovrn, first rule out the most common causes on your side. Many apparent discrepancies come down to mismatched comparisons — so confirm you're comparing the same currency and measuring across the same time zone. Sovrn reports in the UTC time zone, so align your reporting to UTC before drawing conclusions.
Rule out common causes first
A discrepancy between your numbers and Sovrn's is often explained by how the two reports are set up rather than by an actual delivery difference. Check these before escalating:
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Currency. Make sure both reports are expressed in the same currency.
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Time zone. Sovrn reports in UTC. Comparing your local-time report against Sovrn's UTC report will produce differences that aren't real discrepancies.
What to include when you contact Sovrn Support
If the discrepancy is still concerning after those checks, contact Sovrn Support and provide as much information as possible — the more detail you share, the faster the team can investigate. Please include:
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A detailed report containing your internal reporting, clearly indicating the time zone and currency it's in. At minimum, please make sure your report contains dates, impressions, and revenue.
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The domain(s) or bundle(s) where the discrepancy is present.
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The endpoint(s) where the discrepancy is present.
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The start and end dates of the discrepancy.
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Your impression tracking method.
Questions? Concerns? Our team would be more than happy to help. Reach out to our Support Team here.