Workflow
The Publisher will make the Mobile Data available for retrieval on the Sovrn SFTP. Requred data elements include mobile_ad_id, ip_address, and hashed_email (MD5, Sha 1 and Sha 256).
Example
<mobile_ad_id> <id_type> <ip_address> <timestamp> <lc_md5_hashed_email> <lc_sha1_hashed_email> <lc_sha_256_hashed_email> <country_code> <device_model> <os_version> <device_language> <user_agent> <model> <package_name> <wireless_carrier> <wireless_network> <wireless_roaming> <uc_md5_hashed_email> <uc_sha1_hashed_email> <uc_sha_256_hashed_email> <us_privacy> <publisher_sub_id> <gdpr_flag> <gdpr_tcf_v2.0_consent_string>
Sample Line
0001deca-4724-4689-XXXX-XXXXXXXXX<TAB>IDFA<TAB>66.249.XX.XX<TAB>1504133185<TAB>6f3f12202bf828d8f90946XXXXXXXXXX<TAB>83639a7e945cfa6425a90bec5205f1XXXXXXXXXX<TAB>0c596390201629aa72e1ef6c8150cb68782ada9eac3432c05d5449XXXXXXXXXX<TAB>ES<TAB><TAB><TAB><TAB>Mozilla/5.0 (Windows NT 6.1; WOW64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/45.0.2454.85 Safari/537.36<TAB><TAB><TAB><TAB><TAB><TAB>728bb961edf95a346ab0eeXXXXXXXXXX<TAB>cef21c1034d177dabc5e1db0329ec0XXXXXXXXXX<TAB>9da8f8f27c79d2bfdab2371e06c9b7f67f5c611366f2117179edfaXXXXXXXXXX<TAB>1YN-<TAB>1<TAB>1<TAB>BOm53cnOm53cnDlABAENCl-AAAAm-AdAACAAoABsAGAAZAA4ACAAEgALQAZAA0ABwAD6AIoAjABMgCgAKIAWwA0ACEAEVAI4AkABNACfAFKALcAcgA_QDMAJPATe
Target Market
Brands, Agencies, Cross-Device and Data companies looking to enhance their targeting, measurement, and attribution practices.
Publisher Benefits
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Monetize your in-app data and create a new recurring revenue stream
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Access the Sovrn identity graph and make your app audiences targetable in desktop and mobile