How to Archive an Ad Tag in the Sovrn Platform

Learn more about how you can archive ad tags within the Sovrn Platform.

Sovrn has introduced the ability for Publishers to Archive their Ad-Tags.

Archiving a tag will automatically pause that tag and will prevent it from receiving impressions.

Archiving a tag will also move that tag to a separate predefined filter of Archived and take it out of your main ad-tag list. You can view archived tags by clicking the File Box icon in the top right:

You can also unarchive a tag but please note this will not immediately unpause that tag. You will need to manually unpause any tags you unarchive for them to receive impressions again.